SerpLabSEO is the home of HighDegree* Marketing, a weekly newsletter on SEO, AI, and social media for product marketers, marketing strategists, and SEOs. I’m Nishat Shahriyar, and I write it.

Every week I read through hundreds of sources and keep the few stories that change how marketers work: search updates, AI tools and agents, platform changes, and new data. The rest stays out. Each issue is written in plain language and takes a few minutes to read.


Who writes HighDegree* Marketing

I’m a Senior Product Marketing Lead at WPManageNinja (AuthLab). I own marketing for Fluent Forms, Ninja Tables, and FluentPlayer, and I manage a five-person content team. I joined the company in April 2021 as a Digital Marketer, moved into SEO content strategy as marketing Lead, then into leading the content team, and now into marketing across three products. Day to day that means SEO, content, lifecycle email, and launches for WordPress software.

I’ve used WordPress since 2007 and I’m based in Sylhet, Bangladesh. My main site is nishat.blog. You can also find me on LinkedIn, X, Bluesky, and my WordPress.org profile.


What the newsletter covers

HighDegree* Marketing has three topics: SEO, AI, and social media. Recent issues have covered affiliate SEO, entity SEO, how ChatGPT builds its own index, Google ranking factors, LinkedIn SEO, broken sitemaps, and AI agents that failed in real use.

I work in SEO and content for WordPress software every day, so the issues draw on what I see in that work. Each issue also comes as a podcast on Spotify and on YouTube at @LearnWithNish, and I post it on Substack, Medium, and LinkedIn.


What you can find on this site

This site has the full archive of HighDegree* Marketing issues and an SEO glossary with 122 terms across ten categories. There is also a subreddit, r/SerpLabSEO, where I post each issue. Join us and share your marketing expertise too.


The numbers

Figures are as of October 2026.

PropertyMeasureFigure
HighDegree* MarketingIssues published38
HighDegree* MarketingLinkedIn newsletter subscribers667
HighDegree* MarketingSubstack subscribers94
HighDegree* MarketingSources monitored daily33
Nishat ShahriyarLinkedIn followers4,131
Serp Lab SEOSEO glossary terms122
WP MoreIssues published60
WP MoreSubstack subscribers1,100

More from me

  • WP More is my weekly newsletter on WordPress business moves, tool updates, and marketing news.
  • Weekly NishIsHere is my personal weekly newsletter curating tech, creator economy, pop culture and business.
  • NishNama is my Bangla blog and the Bangla edition of NishIsHere.
  • nishat.blog is my English blog, with longer posts on marketing, work, and life with my personal touch.

Subscribe to HighDegree* Marketing

It is free, it comes out weekly, and you can unsubscribe anytime. You can also use the subscribe page.